{"id":4169,"date":"2023-03-14T19:58:41","date_gmt":"2023-03-14T19:58:41","guid":{"rendered":"https:\/\/sperrymitchell.info\/?post_type=portfolio&#038;p=4169"},"modified":"2026-03-09T20:17:53","modified_gmt":"2026-03-09T20:17:53","slug":"revel-bikes","status":"publish","type":"portfolio","link":"https:\/\/www.sperrymitchell.com\/index.php\/portfolio-item\/revel-bikes\/","title":{"rendered":"Revel Bikes"},"content":{"rendered":"<div id='full_slider_1'  class='avia-fullwidth-slider main_color avia-shadow   avia-builder-el-0  el_before_av_two_fifth  avia-builder-el-first   container_wrap sidebar_right'  >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-laa3kfs1-87e278e30af9cfba41791828be473e46\">\n\n@media only screen and (min-width: 990px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-laa3kfs1-87e278e30af9cfba41791828be473e46__0 .avia-caption-title{\nfont-size:21px;\n}\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-laa3kfs1-87e278e30af9cfba41791828be473e46__0 .avia-caption-title{\nfont-size:17px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-laa3kfs1-87e278e30af9cfba41791828be473e46__0 .avia-caption-title{\nfont-size:15px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .avia-slideshow .av-slideshow-caption.av-laa3kfs1-87e278e30af9cfba41791828be473e46__0 .avia-caption-title{\nfont-size:13px;\n}\n}\n<\/style>\n<div  class='avia-slideshow av-laa3kfs1-87e278e30af9cfba41791828be473e46 avia-slideshow-featured av_slideshow_full avia-slide-slider av-slideshow-ui av-control-default av-slideshow-manual av-loop-once av-loop-manual-endless av-default-height-applied   avia-slideshow-1' data-slideshow-options=\"{&quot;animation&quot;:&quot;slide&quot;,&quot;autoplay&quot;:false,&quot;loop_autoplay&quot;:&quot;once&quot;,&quot;interval&quot;:5,&quot;loop_manual&quot;:&quot;manual-endless&quot;,&quot;autoplay_stopper&quot;:false,&quot;noNavigation&quot;:false,&quot;bg_slider&quot;:false,&quot;keep_padding&quot;:false,&quot;hoverpause&quot;:false,&quot;show_slide_delay&quot;:0}\"  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 6.6666666666667%;'><li  class='avia-slideshow-slide av-laa3kfs1-87e278e30af9cfba41791828be473e46__0  av-single-slide slide-1 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-slideshow-caption av-laa3kfs1-87e278e30af9cfba41791828be473e46__0 caption_fullwidth caption_center'><div class=\"container caption_container\"><div class=\"slideshow_caption\"><div class=\"slideshow_inner_caption\"><div class=\"slideshow_align_caption\"><h2 class='avia-caption-title '  itemprop=\"name\" >CASE STUDY: REVEL BIKES ACQUISITION BY NEXT SPARC GROWTH PARTNERS<\/h2><\/div><\/div><\/div><\/div><\/div><img decoding=\"async\" class=\"wp-image-3671 avia-img-lazy-loading-not-3671\"  src=\"https:\/\/www.sperrymitchell.com\/wp-content\/uploads\/2023\/02\/box-2-1500x100.jpeg\" width=\"1500\" height=\"100\" title='box-2' alt=''  itemprop=\"thumbnailUrl\"  style='min-height:60px; min-width:900px; ' \/><\/div><\/li><\/ul><\/div><\/div><div id='after_full_slider_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-4169'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-3kmrtl-20ed5b574d7d686bd3b7f5550d4ebe83 av_two_fifth  avia-builder-el-1  el_after_av_slideshow_full  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-laa3ps2f-bc294e3fb575aad26e46c7101965de87\">\n#top .av-special-heading.av-laa3ps2f-bc294e3fb575aad26e46c7101965de87{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-laa3ps2f-bc294e3fb575aad26e46c7101965de87 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-laa3ps2f-bc294e3fb575aad26e46c7101965de87 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-laa3ps2f-bc294e3fb575aad26e46c7101965de87 av-special-heading-h3  avia-builder-el-2  el_before_av_hr  avia-builder-el-first '><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >About the company<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-laa501e4-386bbf0e1c67540eb7eedff8b9669b0d\">\n#top .hr.hr-invisible.av-laa501e4-386bbf0e1c67540eb7eedff8b9669b0d{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-laa501e4-386bbf0e1c67540eb7eedff8b9669b0d hr-invisible  avia-builder-el-3  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-laa3ttqu-0cf9c16db17fadbf2793d601fbca2be9'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><u><strong>Company:<\/strong><\/u> Revel Bikes, Inc.<\/p>\n<p><strong><u>Industry: <\/u><\/strong>\u00a0Consumer<\/p>\n<p><strong><u>Description:<\/u><\/strong> Revel Bikes (\u201cRevel\u201d) is a leading designer and manufacturer of premium, high-end full-suspension mountain bikes. Founded in 2016, Revel is a differentiated brand supporting performance-focused riders and helping the brand stand out in a competitive category.<\/p>\n<p><strong><u>Location: <\/u><\/strong>\u00a0Carbondale, CO<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-laa43fue-864b7d0259b264184c83d9ddfdc56761\">\n@-webkit-keyframes av_boxShadowEffect_av-laa43fue-864b7d0259b264184c83d9ddfdc56761 {\n0%   { box-shadow:  0 0 0 0 ; opacity: 1; }\n100% { box-shadow:  0 0 12px 0 ; opacity: 1; }\n}\n@keyframes av_boxShadowEffect_av-laa43fue-864b7d0259b264184c83d9ddfdc56761 {\n0%   { box-shadow:  0 0 0 0 ; opacity: 1; }\n100% { box-shadow:  0 0 12px 0 ; opacity: 1; }\n}\n.avia-image-container.av-laa43fue-864b7d0259b264184c83d9ddfdc56761 img.avia_image{\nbox-shadow: 0 0 12px 0 ;\n}\n.avia-image-container.av-laa43fue-864b7d0259b264184c83d9ddfdc56761 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-laa43fue-864b7d0259b264184c83d9ddfdc56761 av-styling- avia_animated_image av-animated-when-visible-95 fade-in avia-align-center  avia-builder-el-5  el_after_av_textblock  avia-builder-el-last  av-img-box-shadow av-box-shadow-not-animated'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-4170 avia-img-lazy-loading-not-4170 avia_image shadow-not-animated' src=\"https:\/\/www.sperrymitchell.com\/wp-content\/uploads\/2023\/03\/Revel.png\" alt='' title='Revel'  height=\"417\" width=\"380\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.sperrymitchell.com\/wp-content\/uploads\/2023\/03\/Revel.png 380w, https:\/\/www.sperrymitchell.com\/wp-content\/uploads\/2023\/03\/Revel-273x300.png 273w\" sizes=\"(max-width: 380px) 100vw, 380px\" \/><\/div><\/div><\/div><\/p><\/div><div class='flex_column av-34tppl-20995ae6571885faf24d9dc6c498b998 av_three_fifth  avia-builder-el-6  el_after_av_two_fifth  avia-builder-el-last  flex_column_div '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-laa4ngcf-54f1891ba6ee936c960f62ce98a138a6\">\n#top .av-special-heading.av-laa4ngcf-54f1891ba6ee936c960f62ce98a138a6{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-laa4ngcf-54f1891ba6ee936c960f62ce98a138a6 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-laa4ngcf-54f1891ba6ee936c960f62ce98a138a6 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-laa4ngcf-54f1891ba6ee936c960f62ce98a138a6 av-special-heading-h3  avia-builder-el-7  el_before_av_hr  avia-builder-el-first '><h3 class='av-special-heading-tag'  itemprop=\"headline\"  >Transaction details<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-20d3ft-8acd953676bf6390cc55abc5be95b70d\">\n#top .hr.hr-invisible.av-20d3ft-8acd953676bf6390cc55abc5be95b70d{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-20d3ft-8acd953676bf6390cc55abc5be95b70d hr-invisible  avia-builder-el-8  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-laa597un-cf31fcb91678467f55b33f26981a8923'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>THE SITUATION<\/strong><\/p>\n<ul>\n<li>As demand accelerated and the business scaled, ownership sought a long-term partner to support Revel\u2019s next phase of growth.Revel was at an inflection point where additional resources and operational support could help expand the brand\u2019s reach and invest behind continued product and platform development.<\/li>\n<\/ul>\n<p><strong>SMC\u2019s CUSTOMIZED SOLUTION<\/strong><\/p>\n<ul>\n<li>SMC positioned Revel\u2019s investment story around its premium brand equity and differentiated CBF suspension technology embedded in carbon frames, highlighting why performance-oriented riders choose Revel and how that differentiation supports continued share gains in the high-end mountain bike category.SMC framed Revel\u2019s growth outlook around scalable platform opportunities, including expanding brand reach and investing behind continued product and platform development, helping anchor the story to durable, long-term demand for premium full-suspension bikes as the Company enters its next phase of growth.<\/li>\n<\/ul>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lf8nyipb-081faeeaddea944b74277cd8e70c06ac\">\n.avia-image-container.av-lf8nyipb-081faeeaddea944b74277cd8e70c06ac 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100vw, 565px\" \/><\/div><\/div><\/div><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":4419,"template":"","tags":[],"portfolio_entries":[30],"class_list":["post-4169","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-consumer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Revel Bikes - Sperry, Mitchell &amp; Company<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sperrymitchell.com\/index.php\/portfolio-item\/revel-bikes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Revel Bikes - Sperry, Mitchell &amp; Company\" \/>\n<meta property=\"og:url\" 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